Our mission is to empower ambitious founders to create great software companies. We do that by providing hands-on support and capital that helps startups grow to the first £1m in revenue. We see real customer traction as the best possible foundation for creating a long-term sustainable business.
We focus exclusively on B2B, and like working with companies that use AI to tackle technically complex problems. We think we can provide the best support in domains we know well, and historically B2B, SaaS and AI have been our core areas. When we give you advice as investors, it’s not just founded on ideas of what might work. We have quite possibly been in your situation ourselves (and have scars to prove it), and we look to share our experience with you to help you avoid the worst pitfalls, save some time and get you more quickly to the next company milestone.
As experienced software entrepreneurs, we look to support and work with your team to refine your product, model and proposition while we open doors for sales & distribution.
We can help increase the chance of success by accelerating your towards your next valuation milestone. This helps de-risking your journey to Series A and scale-up.
We help you